IET 34300

Technical And Service Selling

Credit Hours: 3.00.  A study of sales models and techniques for technical and service sales in business to business environments, including development of channel relationships, long-term sales agreements, customer relationship management efforts, total cost of ownership tools and complex sales presentations. Covers critical sales skills such as e-economy sales and marketing, lead management, building credibility, consultative selling, ethical negotiations, and sustainable product management. Typically offered Fall Spring Summer.

This course is offered by the School of Engineering Technology