Heather Boswell is an accomplished Communications, Marketing, and Creative Director with over 20 years of experience in leading strategic initiatives, brand management, and integrated communications strategies. She has a proven ability to design, execute, and assess marketing campaigns that amplify institutional priorities and enhance visibility across multiple platforms. Currently serving as the Director of Marketing and Communications at Purdue Polytechnic Institute, Heather manages a multidisciplinary team and oversees strategic communications for six schools, driving student recruitment and engagement efforts. Additionally, she has extensive experience in academia as an adjunct professor, teaching marketing and design at institutions such as Southern New Hampshire University and Aurora University.

Heather holds a Master of Fine Arts in Digital and Studio Art from Liberty University, and a Bachelor of Science in Marketing from Indiana Wesleyan University. She is also beginning her Doctorate in Education, furthering her commitment to advancing her knowledge and expertise in educational leadership.

Heather is recognized for her innovative marketing strategies and has received numerous awards, including the MarCom and Hermes Awards for her outstanding campaigns. Her diverse background in multimedia, brand consulting, and higher education leadership showcases her expertise in creating compelling narratives and fostering collaboration.